When Are Attitudes Good Predictors Of Behaviour

views good promiseors of conduct Attitudes be responses to events, people or objects which includes an appraising(prenominal) voice of the situation for example pleasant-unpleasant, harmful-beneficial (Ajzen 1988). Attitudes eat up been studied because they be associated with experience and may crook behaviour. Behaviour trick be predicted if the associated attitudes are at a lower placestood, or changed if attitudes can change. Therefore, understanding attitudes can be useful to social investigators for consumer behaviour or health colligate behaviours. Previous assumptions about attitudes put one across been that they serve as behavioural predispositions, however, studies such as LaPiere (1934, cited in Hogg & Vaughan 1998) have intendn dissimilar. LaPiere travelled around the ground forces with two Chinese friends to different restaurants and hotels. Six months later he sent out questionnaires to the establishments asking if they would accept Chinese guests. Results showed 92% would non accept members of the Chinese race, but during the travelling only if 1 out of 250 establishments rattling refused entry to LaPiere. This showed that the prejudiced attitudes were not predictive of the actual behaviour, in that location was a set free difference among expressed attitude and actual behaviour. Other seek such as wickerwork (1969, same source) prime correlations amidst attitudes and behaviour was usually low, between .15 and .30.

Corey (1937, cited in Ajzen & Fishbein 1980) found students gave negative attitudes towards slickering in tests, but some would still exercise the behaviour and cheat given the opportunity. Previous eviden ce seemed to show attitudes did not predict ! behaviour, however attitudes may still influence behaviour under certain conditions that do not drive any conscious(p) awareness or processing, such as unbidden actions. Automaticity refers to constructing attitudes automatically, zip on auto-pilot and how these direct behaviour. According to Fazio (1995) automatic energizing occurs when attitudes make out to mind unavoidably and without any effort. Attitudes are an object-evaluation association that occurs... If you demand to get a full essay, decree it on our website: OrderEssay.net

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